Picture courtesy Reena Ahluwalia
A hyper-realistic ruby portray by Toronto-based jewelry designer and artist Reena Ahluwalia has discovered a brand new dwelling within the title of a great trigger.
Yuki Horiuchi, CEO of Japan’s Ambrose and Firm, Ltd., has been randomly chosen because the recipient of Ahluwalia’s ‘Hearth Underneath Ice’ portray.
Valued at $10,000, the custom-made, hand-painted canvas was donated by the artist to Greenland Ruby in celebration of the mining group’s five-year anniversary. Proceeds from the marketing campaign supported the PinkPolarBear Basis, a Greenland Ruby initiative centered on supporting worldwide polar analysis in all disciplines and defending inhabitants of Greenland affected by local weather change.
Launched in Might, the ‘phygital’ fundraiser represented a first-of-its-kind throughout the gem and jewelry world. Solely 500 raffle tickets had been obtainable for buy, and every donor obtained a limited-edition animated NFT of Ahluwalia’s portray.
“At its coronary heart, my portray conveys the fantastic thing about our pure world,” Ahluwalia stated of the marketing campaign. “I hope my paintings and NFT will remind donors of the numerous contribution they made and maintain inspiring everybody to guard and nurture our surroundings and inhabitants.”
“This venture is significant; I’m honoured and grateful to the PinkPolarBear Basis and Greenland Ruby for this precious alternative to fundraise,” she added.
