Diamond Normal Co., developer of the world’s solely regulator-approved diamond commodities, immediately introduced the closing of a $30 million funding spherical co-led by Left Lane Capital and Horizon Kinetics. Extra members within the spherical, designed to increase manufacturing capability and speed up distribution of the world’s solely regulator- accredited diamond commodities, embody Gaingels and Republic.co.

The elevate comes on the heels of the profitable launch of the Diamond Normal Fund, enabling traders to allocate to a brand new asset class – diamonds – by handy shares, quite than holding bodily diamonds immediately. In September 2021, the agency introduced a brand new headquarters on Fifth Avenue, overlooking the New York diamond district and conveniently positioned close to the Gemological Institute of America (GIA). Final yr it additionally introduced agreements to develop diamond futures provided by MGEX^™ by way of the CME Globex^® platform, and choices by way of MIAX^™.

By positioning diamonds as a market-traded commodity, Diamond Normal unlocks a pure useful resource presently price $1.2 trillion – greater than all of the world’s silver and platinum mixed. With the current launch of the Diamond Normal Bar and Diamond Normal Fund, further manufacturing capability is required to satisfy quickly rising investor demand. The agency is hiring aggressively, and constructing a brand new Bar meeting facility in collaboration with the Worldwide Gemological Institute. The agency’s diamonds are graded by the GIA and Worldwide Gemological Institute, and firm operations are internally audited by Deloitte.

“Following 20% returns final yr, the Diamond Normal Coin has continued to generate a optimistic return this yr, whereas the S&P 500 is down 14% and bitcoin is down 50%. Buyers want a brand new uncorrelated asset class, and this capital will allow us to extend capability and increase our choices,” stated Cormac Kinney, Founder and CEO of Diamond Normal.

“The Diamond Normal choices are an ideal match for the contrarian, innovation, worth and inflation safety targets of Horizon Kinetics and like-minded traders,” stated Murray Stahl, Co-Founder & CEO of Horizon Kinetics.

“Whereas many traders and startups over-indexed in the direction of digital-backed property, we received excited by real-asset backed shops of long-term worth. Buyers have sometimes held about 20% of market worth for a given commodity. Diamonds have withstood the take a look at of time, and because of Diamond Normal, traders lastly have entry to the asset class in a handy, protected and trusted method,” stated Jason Fiedler, Managing Associate of Left Lane Capital.

Left Lane Capital has made investments into among the most promising web and client know-how corporations in 4 continents. The agency targets companies at key progress inflection factors and leads offers on the Sequence A to C stage.

About Diamond Normal Co.

Diamond Normal Co. is the creator of the world’s solely regulator-approved diamond commodities. By unlocking diamonds as a market-traded asset, Diamond Normal helps traders to entry a pure useful resource presently price $1.2 trillion – greater than all of the world’s silver and platinum mixed. A breakthrough laborious asset that may be transacted as a blockchain token, the diamond commodity gives diversification, potential inflation safety, and a brand new retailer of wealth for institutional and particular person traders, whereas bringing transparency and effectivity to the diamond provide chain. To speculate brilliantly, go to www.diamondstandard.co

About Left Lane Capital

Left Lane Capital is a New York-based international enterprise capital agency investing in high-growth web and client know-how corporations. Left Lane’s mission is to associate with extraordinary entrepreneurs creating category-defining companies basic to the human situation and spirit. Earlier investments embody GoStudent, Masterworks, M1 Finance, Tovala, FightCamp, Wayflyer, Clean Road, and extra. For extra data, please go to www.leftlanecap.com.